The IDN gTLD . aims at enhancement of the quality of usage of the Internet by creating a sustainable trusted Internet environment for children and teenagers, which will integrate high-quality amusing and educational content backed by sound administrative procedures and solid technical levers that ensure the target audience’s convenient and safe navigation through the always fascinating, and occasionally spectacular, Internet.

. is an instrument to reach out to kids, teens, parents, grandparents, teachers, librarians, etc. by creating a nationwide platform to share ideas and experiences, create, engage in and interact under the rainbow of projects and activities which encompass both the people in the local community and informal and formal organizations operating for the benefit of kids and teens on the regional and national levels.

The Registry supports and endorse the following values:

  • The Internet is an integral part of the modern world;
  • The Internet should be a friendly environment for children and youths;
  • The Internet should promote the intellectual and creative development of children and youths, and, in addition to entertainment, also carry educational and educational functions;
  • Children and youths on the Internet, as in real life, must be protected from information that may harm their health and/or physical, mental, spiritual, and moral development;
  • Children and youths on the Internet, as in real life, should not be subjected to violence or harassment.